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Sr. Account Executive, tronc - Baltimore, MD

Senior Account Executive 

The Baltimore Sun Media Group, Baltimore’s leading media company, is looking for a talented, dynamic and consultative seller- to lead sales and account growth for major accounts (Healthcare category). We would prefer a candidate with a strong background in selling to the healthcare vertical (pharma/medical/ media sales to healthcare category). 

About us: 

Baltimore Sun Media Group publishes The Baltimore Sun, The Carroll County Times, The Capital Gazette, The Baltimore City Paper, baltimoresun.com, community newspapers and magazines, and a growing portfolio of targeted print and digital products. The Baltimore Sun Media Group delivers the largest and most effective distribution system for advertisers in the region. In addition, we provide targeted audiences through our diverse array of portfolio products and specialties, including digital advertising, mobile ads and SEO. 

To view our entire portfolio of solutions and products, please visit www.baltimoresunmediagroup.com 

The Baltimore Sun Media Group is part of tronc (formerly Tribune Publishing ), a next-generation media company committed to delivering innovative experiences across all platforms that engage, inform and entertain local communities through our iconic, market-leading brands. 

We Offer: 

  • Entrepreneurial, innovative, rewarding and team oriented work environment
  • Competitive salary plus uncapped commission
  • Comprehensive benefits package that includes medical, dental and vision insurance, 401K, paid vacation and personal days.
  • Paid and ongoing training


  • Increase the company’s revenue with new and existing clients by maximizing budget with all Baltimore Sun Media Group products and develop multi-channel solutions.
  • Serve as the customer’s primary point of contact for print, digital, events and out of home solutions.
  • Manages key executive relationship at the account and ad agencies when applicable. Develops comprehensive advertising programs and often negotiates contacts with headquarter buyer.
  • Develop strong customer relationships at all levels (local, regional and national).
  • Territory growth strategies include stealing share, preprint optimization, pursuing customer data, leveraging Baltimore Sun Media Group product line, utilizing CMR data to quantify opportunities, developing bundled online/print solutions, and developing ALL digital relationships on client/agency side and pursuing mobile/digital budgets.
  • Core responsibilities include categories/major new business development, marketing expertise, strong presentation skills, strategic and innovative thinking.
  • Utilize support roles, when necessary, in order to maximize sales time and effort and ensure client has a good experience with program execution. Effectively manage client media plan with a high level of accuracy.
  • Actively communicate territory opportunities and challenges with Director of Advertising.

Qualifications: The ideal candidate will have: 

  • A Minimum of 5+ year’s sales experience. Healthcare and Digital Advertising sales experience is preferred.
  • Passion for generating new business, hitting sales goals, and developing and building deep client relationships
  • Ability to build superior relationships with excellent communication, networking, and demonstrated negotiation and consultative solution selling skills
  • Excellent listening and presentation skills
  • Must work at a fast pace with a high level of accuracy while managing competing priorities under moving deadlines.
  • Must have strong communication skills and must be able to provide frequent information about local competitive developments, or market changes that could impact the client’s business.

tronc, Inc. (NASDAQ: TRNC) is a media company rooted in award-winning journalism, which harnesses proprietary technology to present personalized, premium content to a global audience in real time. tronc draws content from its vast media portfolio, where a commitment to informing and inspiring communities has earned 92 Pulitzer Prizes and a monthly audience of 60 million. From pixels to Pulitzers, tronc brands optimize content and create engaging experiences for audiences across all channels. 




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